Antique Advertising cards
These advertising trade cards are from my great aunt's collection and are typical of late 19th or early 20th-century advertising, often featuring charming scenes to promote products.
I've posted a few more of these collectable cards previously. HERE and HERE
This appears to be an antique advertising card printed by the "Novelty Card & Adv'g. Co. Chicago".
The card uses young girls and animals, to promote a womans corset. The "Morning News" is claiming that Balls Health Preserving Corsets are the best in the world.
Since a corset is a support garment worn to constrict the torso into the desired shape and posture, it's doubtful these children are the target audience!
This young man appears quite confident
In the strength of "Merrick Thread".
Below the illustration, there's text that reads: "FOOLED DIS TIME, CULLY. DIS COTTON AINT GWINE TO BREAK." This phrasing uses a dialect often associated with African American Vernacular English of the past, suggesting the ad's time period
To the right is text that reads "BUY MERRICK THREAD CO'S" with "BEST SIX CORD SOFT FINISH SPOOL COTTON FOR MACHINE & HAND SEWING WARRANTED 200 YDS." Below that, it mentions "MERRICK THREAD CO'S READY WOUND BOBBINS For Sewing Machines Warranted 200 Yards." There's an illustration of a box containing multiple spools of thread. The bottom section states: "FOR SALE BY, J. L. Saxton & Co., DEALERS IN DRY GOODS, Carpets, Boots & Shoes, Gibson City, Illinois."
This is an image of a vintage advertisement for "FOLEY'S HONEY & TAR," which claims to "CURE COUGHS AND COLDS."
The illustration depicts a young girl holding a doll. She is standing outdoors.
At the bottom right of the advertisement,
There's text that reads:
"CHAS. SAXTON,
Dry Goods and Groceries,
ROCK FALLS. ILLS."
This suggests that Chas. Saxton was a retailer in Rock Falls, Illinois, who sold Foley's Honey
& Tar.
Foley's Honey and Tar Compound was a popular cough medicine from the late 19th and early 20th centuries, known for its use of honey and pine tar. It contained ingredients like alcohol, honey, and pine tar, and was often advertised as safe and effective for coughs, colds, and hoarseness.
These advertsing cards were some of the first color advertisements. Advertising has come a long way since then!
!PIZZA
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pixresteemer tipped melinda010100
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Nice collection! 😎👍
Thanks! I've enjoyed sharing them here. I have postcards from her collection yet to come!
!INDEED
!LADY
So well preserved those memories. It's a treasure. I love antiques like that.
The cards are in great condition. I'm happy to have them.
!LADY
!INDEED
You have a fungible treasure.
Esa imagen del niño y el cocodrilo, se asemeja mucho a algunas estampillas que se usaban en el correo postal en Cuba.
Qué tesoro tener ese recuerdo de tu tía abuela 🥰🥰🥰💕
Interesting that the artwork was similar!
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!LADY
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These are cool. I know that Millais (the same man who painted Ophelia) did a lot of these for Pears soap. Its sad that he sort of "sold out" to work in that field, and not be as avant-garde in his productions as he was in his "capital A" Art, but its great that so much of these stuff has survived.
When I was travelling some time ago, there was an exhibition in an art gallery of contemporary advertising that was on the level of institutional art from a technical perspective. It was an interesting walk through the intersection of captialism and Art.
Thanks for sharing this!
Wouldn't it be great if the artists had signed these? Instead I suppose the art work was owned by the lithographic firms.
They are quite lovely, aren't they?
Probably depends on the licensing agreements they had the time - but a lot of these would probably be entering the public domain after nearly a hundred years for most of them...
I'm sure you are right.
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Interesting collection, there is always a surprise in every card full of stories. Can't wait for the next collection to be released🤩
The next set from her collection will be postcards with similar images.
I'm glad you enjoyed seeing these.
!PIZZA
!INDEED
Your great aunt sure knew how to preserve something as beautiful as these advertising cards, they are an heirloom and I'm glad she kept them in such perfect condition 😍
I remember that my mom told me about these cards some time ago, although she doesn't keep any of them, she told me that she liked to see them and have them, maybe they were not exactly these, but some similar ones haha I don't know, I never saw them 😂
I'm glad your mom has good memories of this type of artwork. They are delightful, aren't they!
!INDEED
!LADY
How to make things beautiful? When a person thinks, many ideas come to mind, so this beautiful art has been created.
Beautiful!
Thanks!
It's very interesting to see promotional trade cards from that era.
It reminds us that in life, to sell, you have to promote products and services that meet a need.
I liked the cards, especially the one with the crocodile. The girl holding the doll: do you think her toy is missing a leg? Greetings from Havana.
Ha! I never noticed the missing leg. Great observation. You are the only one who mentioned it.
!INDEED
Thanks
There is a lot of history behind these cards. The advertising for corsets is curious because, as I understand it, it is aimed at girls, which means that women should take care of their beauty from a young age.
It is a pity that corsets have lost popularity in my country, or perhaps my ancestors did not use them. It has been proven that they kept women's bodies very beautiful.
@melinda010100 😉
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