Is it necessary to create a different page for a ONE-MAN Business?
If you're a ONE-MAN business, it's not necessary to create a different page for your business right now. For whatever reason, do not create a different page. Build your business on your profile. There's a wave coming. And that wave will enrich you personally. Even if you intend to incorporate the brand you're building right now, do not create a separate account for it. Instead, position your profile for that same business. Why carry two buckets to the stream only to return with each bucket filled halfway? Why spend money maintaining two houses when you only live in one?
I have seen people make these mistakes and at some point it gets me worried because I don't actually see a reason why you should spend so much money trying to create so many pages and promotions when you are just starting up with a very simple business. Don't get me wrong it is advisable that you get an official page for your business but that aside we all understand what the buyers have to check before actually placing an order in your page and that will require your page being active or better still hit their test or trust.
What I am trying to advise is that instead of creating a separate page and struggling to grow your page which at the other hand we all know how difficult it is to grow a page compared to your personal profile. Since you already have followers and people that know you very well from your personal page you might want to start from there to build up your business and let people know you for what you do before you go out to create a page for your business so that they will know that yes it is truly you handling your business from a different professional angle. I don't know if this makes sense but I do believe that this is a more easier way to get people to trust you business online.
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